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Demo / POC

PolicyMarket

AI-Powered Insurance Marketplace with Multilingual Voice AI

Built by 1Labs.ai as a sales-ready enterprise demo for insurance organizations

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PolicyMarket - Insurance marketplace with AI chatbot and multilingual voice interface

Project Overview

Product

PolicyMarket

AI-powered insurance marketplace with multilingual voice AI

Client Type

Enterprise Insurance

Demo / POC for validation

Project Type

AI Marketplace RAG System Multilingual AI Voice AI Insurance Tech

Timeline

MVP in weeks

Rapid prototype delivery

Status

Demo / POC

Enterprise validation

Team

1Labs.ai

AI engineers, frontend, backend

The Challenge

Large insurance platforms face recurring challenges in customer experience, support automation, and accessibility. Traditional insurance discovery and support experiences create friction for customers and operational overhead for providers.

Core Problems

  • Customers struggle to understand complex policy documents
  • Heavy dependency on call centers and human agents
  • Low adoption of self-serve portals due to poor UX
  • Language barriers for non-English users
  • High support costs for repetitive queries

The Core Issue

Existing portals provide information, but not understanding.

Customers need help navigating complex policy terms, coverage details, and exclusions. Traditional self-serve portals fail because they require users to read through lengthy documents and understand insurance jargon.

The Vision

Transform insurance discovery with AI-powered, multilingual, voice-enabled experiences

Goals

  • Reduce friction in policy discovery
  • Enable natural language (voice + text) interactions
  • Maintain strict accuracy and compliance
  • Work across Indian languages (Hindi, Tamil, Telugu)
  • Integrate seamlessly into existing marketplace journeys

Success Defined As

  • Conversational AI that understands insurance queries
  • Answers grounded only in policy documents
  • Multilingual voice AI for inclusive access
  • Enterprise-ready demo for validation

The Solution – PolicyMarket

1Labs.ai built PolicyMarket, a fully functional AI-powered insurance marketplace prototype that combines a PolicyBazaar-inspired marketplace UI with a Retrieval-Augmented Generation (RAG) based AI chatbot, enabling customers to ask insurance-related questions via text or voice in Indian languages.

Core Components

Insurance marketplace frontend (10 categories)
Persistent AI chatbot embedded across site
Multilingual voice and text interaction
RAG-based document-grounded intelligence
QR-code driven offline-to-online journeys
Admin panel for demo operations

Note: The solution does not sell real insurance or process transactions. It is purpose-built for enterprise validation and demos for stakeholders such as EY and large insurance organizations.

Key Features Delivered

Insurance Marketplace Frontend

A complete insurance comparison website simulating a PolicyBazaar-inspired marketplace experience.

  • • Landing page with hero section and trust indicators
  • • 10 insurance categories: Term Life, Health, Car, Two Wheeler, Travel, Family Health, Investment Plans, Child Savings, Retirement Plans, Home Insurance
  • • Category listing pages with plan cards
  • • Plan detail modals with full policy context
  • • Support page with FAQs and AI CTA
  • • Enterprise-grade footer with legal disclaimers
PolicyMarket homepage with insurance categories and hero section

PolicyMarket homepage showcasing insurance marketplace interface

PolicyMarket health insurance plan comparison cards

Health insurance plan comparison with detailed features and pricing

PolicyMarket AI Chatbot

The core innovation: a RAG-based AI chatbot that provides accurate, structured, compliance-safe responses grounded strictly in policy documents.

  • • Floating chatbot widget across the website
  • • Expandable and fullscreen chat experience
  • • Context-aware queries from plan pages ("Ask AI about this plan")
  • • Real-time streaming responses
  • • Markdown-formatted structured answers with summary, key details, waiting periods/exclusions, next steps, and follow-up questions
PolicyMarket AI chatbot interface showing structured responses with citations

AI chatbot with structured, citation-backed responses

Voice & Multilingual AI (Sarvam AI)

Advanced Indian-language voice AI enabling inclusive access for users uncomfortable with English or typing.

Speech-to-Text

  • • Provider: Sarvam AI
  • • Model: saarika:v2
  • • Languages: English (India), Hindi, Tamil, Telugu

Text-to-Speech

  • • Provider: Sarvam AI
  • • Model: bulbul:v2
  • • Voice: Natural, professional female voice
  • • Hold-to-speak microphone interaction
  • • Real-time transcription display
  • • One-click voice playback for AI responses
PolicyMarket voice AI interface with multilingual support

Multilingual voice AI interface supporting Hindi, Tamil, Telugu, and English

RAG System for Accuracy

Accuracy and trust were top priorities. The RAG pipeline ensures AI answers only from provided documents.

1. Policy PDF upload
2. Text extraction
3. Chunking (500 chars with overlap)
4. PostgreSQL storage
5. Full-text search retrieval
6. Context-injected AI responses

Accuracy Enforcement

  • • AI answers only from provided documents
  • • Explicitly states when information is unavailable
  • • Never hallucinates policy terms or numbers
  • • Redirects users to support when required

QR Code-Driven Engagement

Demonstrates how offline touchpoints can trigger AI engagement, enabling instant AI access without navigating menus or portals.

  • • Auto-opens chatbot on scan
  • • Downloadable PNG and SVG formats
  • • Admin-configurable target URLs
  • • Use cases: Billboards, policy documents, marketing brochures, business cards, event booths
PolicyMarket QR code billboard for offline-to-online engagement

QR code billboard enabling instant AI chatbot access via mobile scan

Technical Architecture

Frontend

  • React 18 + TypeScript
  • Vite build system
  • Tailwind CSS
  • shadcn/ui components
  • Framer Motion animations
  • React Router
  • TanStack Query

Backend & Infra

  • Supabase PostgreSQL
  • Supabase Edge Functions (Deno)
  • Supabase Realtime

AI Stack

  • Chat/RAG: Lovable AI Gateway (Gemini Flash)
  • Speech-to-Text: Sarvam AI (saarika:v2)
  • Text-to-Speech: Sarvam AI (bulbul:v2)

Security, Compliance & Disclaimers

The demo is enterprise-safe:

  • • No real user data stored
  • • No transactions or payments
  • • No policy purchases
  • • Clear demo disclaimers
  • • AI responses limited to demo documents
  • • Not intended for real insurance advice

PolicyMarket is a demonstration platform built by 1Labs.ai. PolicyMarket is a fictional brand created for illustrative purposes only, designed as a sales-ready enterprise demo for stakeholders such as EY and large insurance organizations to evaluate AI adoption in customer experience, support automation, and offline-to-online engagement.

Results & Impact

Reduced Call Center Dependency

AI chatbot handles repetitive queries, reducing load on human agents and call centers.

Faster Policy Understanding

Customers get instant answers to complex policy questions without reading lengthy documents.

Better Multilingual Accessibility

Voice AI in Hindi, Tamil, Telugu enables inclusive access for non-English speakers.

Improved Customer Experience

Natural language interactions make insurance discovery intuitive and accessible.

Demo Outcomes

The PolicyMarket demo clearly demonstrates:

  • Reduced dependency on call centers
  • Faster policy understanding
  • Better multilingual accessibility
  • Improved customer experience
  • Lower operational support costs
  • Scalable AI-first insurance journeys

Why This Case Study Matters for 1Labs.ai

PolicyMarket proves that enterprises can:

Replace Static Portals with Conversational AI

Transform information delivery into understanding through AI-powered interactions

Support Millions Without Linear Cost Growth

AI scales to handle customer queries without proportional increase in support staff

Offer Inclusive, Voice-First Experiences

Multilingual voice AI enables access for users uncomfortable with English or typing

Maintain Compliance While Using Generative AI

RAG-based systems ensure accuracy and compliance with document-grounded responses

Want to transform your insurance customer experience with AI?

Build it with 1Labs.ai. Try the demo or book a strategy call to discuss your AI product concept.

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